BRF09: Stephen Hendrick says State is at the center of future Decision Platforms
First Published Friday, 6th November 2009 03:06 pm from TIBCO Software : Paul Vincent
The opinions expressed by this blogger and those providing comments are theirs alone, this does not reflect the opinion of Automated Trader or any employee thereof. Automated Trader is not responsible for the accuracy of any of the information supplied by this article.
href="http://www.businessrulesforum.com/index.php">
class="alignright" title="BRForum"
src="http://www.businessrulesforum.com/images/site_logo.png"
alt="" width="250" height="100" />IDC's
Stephen Hendrick gave the keynote on the 2nd day of BRForum,
href="http://en.wikipedia.org/wiki/BRMS"
target="_blank">BRMS at a Crossroads". The
gist of Stephen's talk was the need for BRMSs to evolve
to the next level. Interestingly this seemed to be the first
target="_blank">cloud computing" - a
welcome respite from the hype about remote deployment platforms -
as "cloud" was one of the future trends that
businesses needed to exploit, along with open source, title="TIBCO Spotfire - 2nd gen BI"
href="http://spotfire.tibco.com/"
target="_blank">visualization platforms, and,
naturally, decision management…
Stephen started with an overview (based on IDC research)
of the BRMS market: in 2008 this was worth $285M with a
"10.5%" annual growth, with the 2 leading
BRMS vendors taking 40% of that market. Of the 7 BRMS vendors he
href="http://www.tibco.com/software/complex-event-processing/businessevents/default.jsp"
target="_blank">TIBCO was rated as being joint 2nd
due to its "strong legacy in rules and being well
positioned to execute"…
He
then introduced the "IDC Decision Framework":
measuring the "scope of decision" vs
"degree of automation" vs "no of
decisions" vs "level of
collaboration" for any application area.
Onto the vision of a future Decision Management
platform: this needs better "data
preparation" (which maybe means MDM) and
"decision
refinement" (covering predictive
analytics). But CEP events needed to drive the decisions, whose
decisioning context was defined as handled by
"state". All
these management constructs obviously mapped to a runtime
platform for "active
decisioning" /
"always on"
behavior…
Justifying the CEP
connection, Stephen mentioned that in 2008 at least 20% of
BRMS/decisioning deals had some kind of "real
time" orientation which was expensive to handle in the
"passive BRE" environments.
The key concept Stephen described was the move from the
"process centric to information
centric" approach. Sharp intake of
breath from the BPM community present… however Stephen
explained that fine-grain rule and event control and parallel
processing were key, and useful, features of the CEP
world.
Stephen ended with the comment that
"cloud computing" will also be event-driven -
so decision management platforms that are event-based will makes
sense in the cloud deployment world. [And funnily enough, CEP
href="http://www.gartner.com/technology/media-products/reprints/tibco/vol2/article1/article1.html"
target="_blank">TIBCO's Silver cloud
offering].
From a TIBCO perspective,
href="http://tibcoblogs.com/cep/2008/09/02/the-value-of-state/"
target="_blank">state management and modeling, with
event processing, decision management,
href="http://www.tibco.com/software/master-data-management/default.jsp"
href="http://spotfire.tibco.com/Products/S-Plus-Overview.aspx"
target="_blank">analytics are all part of the
"best practice" decision platform. Probably
the "information centric" world will not
replace the "process centric" world any time
soon, but for those customers want to take this route, its good
href="http://www.tibco.com/software/complex-event-processing/businessevents/default.jsp"
Meanwhile,
Sandy's view of the talk can be
href="http://www.column2.com/2009/11/brms-at-a-crossroads-brf/"
blog…
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