London & Istanbul - Citi has launched a suite of algorithmic and direct market access trading products to provide clients with electronic access to the Turkish equities markets.

The algorithms were launched on the Istanbul Stock Exchange via Citi Menkul, a wholly-owned broking subsidiary which Citi acquired in 2007. This purchase initiated Citi's equities business in Turkey and highlights its continued commitment to expanding electronic trading solutions into emerging markets worldwide.

"We've combined our comprehensive suite of algorithmic strategies with an unrivalled level of local knowledge and service to help our clients succeed in this exciting market," said Tim Wildenberg, head of electronic trading, EMEA.

This development follows similar steps taken in other developing markets; at the end of 2011 Citi launched a new electronic equity trading platform in Israel to which it has recently introduced its Citi Match^sm crossing service.