Direct Edge has announced that it is to offer customers access to a suite of connectivity services which aim to provide a one-stop shop for market data feeds and direct market access to all major exchanges via their Direct Edge connection. This new service, Connect Edge, aims to help customers reduce costs by eliminating the need for individual telco connections to each marketplace and make Direct Edge their primary source for marketplace connectivity. Customers who wish to independently manage their own connectivity can utilize EdgeLink, which will enable them to directly connect to one or more Direct Edge customer routers.
For customers who already have a direct connection to the Direct Edge infrastructure, Connect Edge aims to extend their reach by providing access to other market centers for market data and access. Those who currently don't have a direct connection to the Direct Edge infrastructure can use Connect Edge by cross connecting from within their own facility to one of Direct Edge's three Points of Presence (PoP), located at Equinix NY4 in Secaucus, NJ, Savvis in Weehawken, NJ and Telx in Clifton, NJ.
"Direct Edge is committed to meeting the needs of all market participants, beyond simply matching buyers and sellers," said Kevin Carrai, Head of Connectivity Services, Direct Edge. "By leveraging our state-of-the-art exchange connectivity we are able to help customers lower costs and provide them with high-speed, low latency access to market data and direct connections to all major exchanges -- a critical element that many market participants such as smaller firms desire, but were unable to afford until now."
Direct Edge also offers customers access to EdgeLink as part of its suite of connectivity services. EdgeLink enables customers to directly connect to one or more Direct Edge customer routers.